In one of the recent articles, we informed you that Hyundai was planning to launch a new, specific, battery-powered version vehicle called IONIQ. It seems that IONIQ Compact sedan is only a beginning of a huge plan that has been created and re-created by Hyundai.
What is the plan all about?
In 2018, Hyundai wants to launch its IONIQ Compact, but this time with a driving range of at least 200 miles per charge. This is not only a nice boost of performance but it also means a little more competition for IONIQ.
It seems that Chevrolet Bolt and Tesla Model 3 will be the biggest competitors for Hyundai in 2018. Nissan has reportedly been working on its own electric vehicle but so far, no one really knows when will it go on sale.
Why do we say all of this?
With its IONIQ Compact model, Hyundai would like to enter the eco-vehicle market and establish itself as one of the leaders of the whole market.
This, is of course, a very smart move. Tesla has proven that electro mobiles do have a bright future and that the consumers are willing to buy them. Hyundai seems to be working step-by-step which is probably good news since the market (and the vehicles) are mostly a big unknown for some automakers.
Being in the eco-vehicle market also means a different type of competition. Toyota and BMW are also working on other electro mobiles and could easily be a big threat for Hyundai. A threat that could damage the company’s future plans.
So, how is Hyundai planning to create an impact on the market? Ahn Byung-Ki, the director of Hyunda’s eco-vehicle performance group made the company’s priorities clear. ”124 miles is not enough. We have a plan to extend that to more than 200 by 2018.”
It seems that the impact will be created by the new model, IONIQ Compact. At least, that’s what Hyundai is hoping for. And we are eager to see the results.
IONIQ Compact will be available in three models. All eco-vehicles. Namely – Hybrid version, Plug-in Hybrid and Battery Electric.
We definitely like the new efforts and the expansion of the model variety. What do you think? Will Hyundai be successful in its future plans and visions?